Online Tutoring to Low Market Share Concentration

Online Tutoring to Low Market Share ConcentrationThere are several reasons that online tutoring may become a low market share concentration of the tutoring business. In this article I am going to discuss what these reasons are and how they can be prevented or changed to allow an online tutoring business to become a profitable business in the future. First, let me just get this out of the way... The online tutoring market is one of the most competitive in the world, there is not room for anything else.These two pieces of information alone are enough to scare the life out of any new tutoring company looking to start a business in this highly competitive market. Let's make one point very clear... I don't believe you should leave this sector, but I am not one of those people who are going to point the finger at a tutoring system, and by extension the newbie who are going to get frustrated, and quit the industry.So what is keeping the newbie from becoming successful in the tutoring busine ss? The first reason is not really the issue, it's getting the right marketing training, that is where we get it wrong. When we are getting it wrong in this field, and new companies are failing, it's because of poor marketing training. Even when a system is well marketed, it takes time for someone to start seeing real value in that system.The business of tutoring is not an investment, the key is to get a student to decide it's worth their while to invest in something. This is the hardest part of running an online tutoring business, because you have to be convincing enough to have them invest. I will be honest with you, I have a hard time with this part, and your will have a hard time, and you will get frustrated sometimes.When I first started, I had a great quality, and wonderful customer service. But I got on with the job and followed up on it every single day. By doing this, we saw the potential in that system and we made it something we could become very successful with.Nowadays, when I look back at those times, I'm shocked at how many new customers we had. This is because I stopped putting so much emphasis on marketing, and marketing failed. After some time, we got away from that and marketing became less important.If you have any kind of system that you feel you should be marketing, especially online, you are going to have a hard time. Some systems can handle this, but most have some problems and will not be as successful as others.